Go forth and multiply
By Stephen Fairweather A recent blog posted on the Castle Trust website by Sean Oldfield on ‘Animal Spirits’ made me wonder how human psychological forces have an effect in social media. For those who...
View ArticleTo tweet or not to tweet, that is the question
By Stephen Fairweather I’ve worked in financial companies pretty much all my working life, and although I currently work for a forward thinking company in terms of social media, this isn’t the case for...
View ArticleSocial media’s Troll trouble
By Stephen Fairweather Much has been written and spoken on the subject of abuse that some people have received from Trolls in the social media space. High profile personalities such as Noel Edmonds,...
View ArticleFacebook design fatigue
By Stephen Fairweather The recent redesign of Google+ has led me to think how dated and old Facebook feels and their apparent lack of concern or thought in regard to their interface design. I mean G+...
View ArticleFacebook: Bubble, bubble, toil and trouble
By Stephen Fairweather Facebook’s proposed Initial Public Offering (IPO) is due to take place on May 18th, however according to latest reports this may be pushed back because of a delay in getting...
View ArticleDo you feel lucky? Well, do ya, punk?
By Stephen Fairweather As a follow up to last week’s ‘Bubble, bubble, toil and trouble‘ blog on the Facebook IPO, I thought I would take a look in further detail on the crazy valuations currently...
View ArticleWaitrose twitter campaign – Hit or miss
By Stephen Fairweather A lot has been written this week about the so called ridicule Waitrose suffered on Twitter after running a campaign to complete the tweet “I shop at Waitrose because….” ,...
View ArticleThat was the week that was
By Stephen Fairweather It has been an interesting few weeks with social media hitting the headlines on a number of occasions. There was the case of Oprah Winfrey tweeting her love for the new Microsoft...
View ArticleInstagram – Don’t believe the hype
By Stephen Fairweather As everyone is aware, this has been a bad week for Instagram, it all started earlier in the week when they changed their terms of service without notifying its users. The...
View ArticleDon’t get left behind – the future of financial services is mobile and social...
By Stephen Fairweather ING recently released an interesting international survey entitled ‘Financial empowerment in the digital age‘. It threw up some interesting findings about the future of banking...
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